We Built a Multi-Branch Estate Agency Without a Business Plan
Most successful estate agency stories get rewritten after the event.
Not this one.
In this episode, Andrew and Kenny Goad from The Stow Brothers share the real story behind building one of East London's best-known estate agencies. They openly admit they started without a business plan, expanded faster than they could comfortably afford, and made plenty of mistakes along the way.
We talk about why being a great estate agent isn't enough to build a great business, how marketing became their biggest competitive advantage, why culture and values matter more than flashy branding, and the lessons they've learned from opening multiple branches, acquiring businesses and leading a growing team.
If you're an estate agent, broker or business owner who wants an honest conversation about growth, leadership and what really happens behind the scenes, you'll get plenty from this one.
In this episode we discuss:
- Why they launched without a business plan
- The difference between being a great estate agent and a great business owner
- Opening new branches and the risks nobody talks about
- Marketing as the modern estate agent's biggest advantage
- Raising fees by raising standards
- Hiring mistakes, leadership lessons and building the right culture
- Why growth alone doesn't guarantee profit
- Their ambitious plans to double the business over the next five years
🎙 Sponsored by Alto CRM
The CRM built specifically for estate and letting agents. Find out more at https://www.altosoftware.co.uk
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