Key Coaching's Business GYM

Profit is the key. Everything else follows.

Build a business. Not a job.

If your business relies on you working flat out, your profits have a ceiling.

The fastest way to increase profit isn’t more hours. It’s a better business.

If you are a broker, you have a business, whether you realise it or not.

I know this because I wasn’t the best estate agent in the room. But I built a multi-million-pound agency by focusing on how the business worked, not just how hard I worked.

That’s why I built the Business Gym, to give you the tools, structure, and time to work on the business, not just in it.

The reality for most small agency owners

Most small agency owners and self-employed brokers I speak to are good estate agents.

They win instructions, serve clients well and understand their market.

The challenge isn’t ability. It’s capacity.

Running a business means juggling selling, decisions, admin, systems, compliance, people, and problems. When you’re in the middle of all that, it’s hard to step back and
improve how the business actually works.

I know this because that’s exactly where I started.

I made plenty of mistakes early on. I worked long hours, fixed the same problems repeatedly, and learned some expensive lessons about structure, focus and profit. The Business Gym exists so you can shortcut a lot of that.

Why working on the business matters

Most agency owners don’t struggle because they’re lazy or inexperienced. They struggle because the business is running on effort rather than structure.

Working on the business means deliberately improving how it operates so results don’t rely on you working harder.

That includes:

Deciding where your time genuinely adds value

Reducing the number of decisions that land on you

Fixing recurring issues once instead of repeatedly

Putting simple structure around how work gets done

Understanding what actually drives profit in your business

When this work is done consistently, pressure reduces and profit improves.

What the Business Gym is

The Business Gym is a practical structure to help you do that work.

It gives you a place and a rhythm for investing time in the business, even when the day-to-day is busy.

The easiest way to think about it is like a gym for business:

Why Choose

Key

Coaching

for Your One-to-One Consulting Needs:

The tools are there when you need them

You work at your own pace

There are live sessions when you want guidance

Progress comes from consistency, not intensity

It’s not a course you finish. It’s a place you return to regularly to keep the business healthy and profitable.

What you get as a member

As a Business Gym member, you get:

A clear structure so you know what to work on

Practical tools and frameworks you can apply immediately

Live working sessions focused on improving the business

Support from others running similar-sized agencies

Protected time away from the noise to think properly

The aim is simple: better decisions, less reliance on you, and stronger profit over time.

Who this is for

The Business Gym is for:

Estate agents running their own small businesses

Self-employed brokers and owner-operators

Small agency owners without layers of management

People who want to improve profit without working longer hours

Whether you employ people or outsource everything, the fundamentals are the same.

Who this isn't for

This isn’t for:

People looking for shortcuts or hacks

Anyone expecting someone else to fix things for them

Those who want motivation without responsibility

The Business Gym works best when you use it consistently.

How this fits with my private coaching

The Business Gym provides structure, support and momentum.

Private 1:1 coaching is bespoke, hands-on work with limited availability.

Many people use the Business Gym to strengthen the foundations of their business and move into private coaching later when they want deeper, more tailored support.

Investment

£99.95 +VAT / month

£995 +VAT / annually

The Key Coaching's Business Gym

That includes:

One Live Weekly Session

Short Weekly Video
(5-10 mins)

Foundation Onboarding Content

Business Planning Kit

Community Space

The next step

If you want a clear structure for working on the business, improving profit, and avoiding some of the mistakes I made early on, the next step is simple.

Continue to the offer page to join the Business Gym.

Access the Business Gym

Key Coaching's Business GYM

Profit is the key. Everything else follows.

Build a business. Not a job.

If your business relies on you working flat out, your profits have a ceiling.

The fastest way to increase profit isn’t more hours. It’s a better business.

If you are a broker, you have a business, whether you realise it or not.

I know this because I wasn’t the best estate agent in the room. But I built a multi-million-pound agency by focusing on how the business worked, not just how hard I worked.

That’s why I built the Business Gym, to give you the tools, structure, and time to work on the business, not just in it.

The reality for most small agency owners

Most small agency owners and self-employed brokers I speak to are good estate agents.

They win instructions, serve clients well and understand their market.

The challenge isn’t ability. It’s capacity.

Running a business means juggling selling, decisions, admin, systems, compliance, people, and problems. When you’re in the middle of all that, it’s hard to step back andimprove how the business actually works.

I know this because that’s exactly where I started.

I made plenty of mistakes early on. I worked long hours, fixed the same problems repeatedly, and learned some expensive lessons about structure, focus and profit. The Business Gym exists so you can shortcut a lot of that.

Why working on the business matters

Most agency owners don’t struggle because they’re lazy or inexperienced. They struggle because the business is running on effort rather than structure.Working on the business means deliberately improving how it operates so results don’t rely on you working harder.That includes:

Deciding where your time genuinely adds value

Reducing the number of decisions that land on you

Fixing recurring issues once instead of repeatedly

Putting simple structure around how work gets done

Understanding what actually drives profit in your business

When this work is done consistently, pressure reduces and profit improves.

What the Business Gym is

The Business Gym is a practical structure to help you do that work.It gives you a place and a rhythm for investing time in the business, even when the day-to-day is busy.

The easiest way to think about it is like a gym for business:

Why Choose

Key

Coaching

for Your One-to-One Consulting Needs:

The tools are there when you need them

You work at your own pace

There are live sessions when you want guidance

Progress comes from consistency, not intensity

It’s not a course you finish. It’s a place you return to regularly to keep the business healthy and profitable.

What you get as a member

As a Business Gym member, you get:

A clear structure so you know what to work on

Practical tools and frameworks you can apply immediately

Live working sessions focused on improving the business

Support from others running similar-sized agencies

Protected time away from the noise to think properly

The aim is simple: better decisions, less reliance on you, and stronger profit over time.

Who this is for

The Business Gym is for:

Estate agents running their own small businesses

Self-employed brokers and owner-operators

Small agency owners without layers of management

People who want to improve profit without working longer hours

Whether you employ people or outsource everything, the fundamentals are the same.

Who this isn't for

This isn’t for:

People looking for shortcuts or hacks

Anyone expecting someone else to fix things for them

Those who want motivation without responsibility

The Business Gym works best when you use it consistently.

How this fits with my private coaching

The Business Gym provides structure, support and momentum.

Private 1:1 coaching is bespoke, hands-on work with limited availability.

Many people use the Business Gym to strengthen the foundations of their business and move into private coaching later when they want deeper, more tailored support.

Investment

£99.95 +VAT / month

£995 +VAT / annually

The Key Coaching's Business Gym

That includes:

One Live Weekly Session

Short Weekly Video (5-10 mins)

Foundation Onboarding Content

Business Planning Kit

Community Space

The next step

If you want a clear structure for working on the business, improving profit, and avoiding some of the mistakes I made early on, the next step is simple.

Continue to the offer page to join the Business Gym.

Join Our Free Trial

Running a business means juggling selling, decisions, admin, systems, compliance, people, and problems. When you’re in the middle of all that, it’s hard to step back and
improve how the business actually works.

Most agency owners don’t struggle because they’re lazy or inexperienced. They struggle because the business is running on effort rather than structure.

Working on the business means deliberately improving how it operates so results don’t rely on you working harder.

That includes:

The Business Gym is a practical structure to help you do that work.

It gives you a place and a rhythm for investing time in the business, even when the day-to-day is busy.

Short Weekly Video
(5-10 mins)